https://docs.google.com/document/d/1nDvQi0BgB-d21S7JwxRJPUyK_n-jcUbM-9bDMSfuzlQ/edit?tab=t.0


2.0 | Customer chose only MF

 

Overview: This guide outlines the flow for customers who, after completing the common onboarding steps, choose to proceed only with Mutual Funds MF as their selected product. It covers both possible scenarios: when a customer is CKYC verified and when they are not CKYC verified, and explains the subsequent steps in each case. 

Figma - Onboarding 2.0 

User flow: 


Common Onboarding Journey 

It refers to the steps in the journey that are common to all users. The path changes only after the user selects their preferred product to onboard for. 

Step 1: Customer lands on the Welcome screen to start onboarding 

Pointers: 

  • Customers can change the language as per their preference. 
  • By clicking on ‘Get started,’ they are redirected to enter their mobile number. 
  • This screen is common for both new and returning users. 
  • Note: You can find the detailed guide here - 2.0 Pre sign up 


Step 2: Mobile registration and passcode setup 



Pointers: 

  • Customers must enter the mobile number linked to their Aadhaar and complete OTP verification. 
  • They are then prompted to set and confirm a passcode. For additional security, biometric authentication can be enabled.
  • Users who have already signed up will skip this stage and proceed by entering their existing passcode. 
  • For a new users after completing sign up, you land on the ‘Onboarding progress screen’ the user can either choose to continue onboarding or go back and explore home dashboard, find the guide for this here - Onboarding Progress Screen 

Note: You can find the detailed guide here - 2.0 Register Mobile & Password setup 

Step 3: KYC and email verification 

Pointers: 

  1. After successful registration, customers must grant necessary permissions and proceed with PAN & Aadhaar verification. 

PAN details can be uploaded as an image or entered manually. 

  1. Upon successful verification, users are redirected to Aadhaar Digilocker authentication. Any errors identified by the system will be displayed to the user. Once KYC is verified, email verification is required to proceed. 
  2. Note: You can find the detailed guide here - 2.0 PAN, Aadhar and email verification 
  3. Step 4: Account Aggregator setup 

Pointers: 

Account Aggregator AA is an optional step. 

  • If the user opts in, they must select their preferred bank, complete two rounds of 2FA authentication, and provide consent to share bank records. This helps us assess the user's financial profile and better understand our customer base. 
  • Note: You can find the detailed guide here - Account Aggregator 
  • Step 5: Fill personal details

Pointers: 

  • Users are required to fill in four mandatory personal details: Place of birth, Country of birth, Marital status, and Annual Income. 
  • These details are necessary for onboarding into both Mutual Funds and U.S. stocks. 
  • Note: You can find the detailed guide here - 2.0 Common Onboarding - Personal Details 


Step 6: Calculate Investor Score & Select a Product 


Pointers: 

  • A user's Pre-Investor Score is calculated based on AA data (if consented) and demographic information such as age and gender. 
  • The score is displayed along with a rating and relevant investment suggestions. 
  • Clicking on ‘Improve your score’ redirects users to the Product Selection Page, where they can choose the product they wish to onboard for. Based on the user's choice, a Post-Investor Score is calculated and displayed. 
  • The journey then branches into a tailored path based on the selected product. 


Note: You can find the detailed guide here - Investor Score 

Note: In this scenario, the user has selected ‘Indian Mutual Funds’ on the product selection screen. At this stage, we display a negative prompt indicating the potential extra fees that may be incurred. Additionally, the Terms & Conditions displayed are dynamically generated based on the product selected, only the relevant T&Cs are shown and user consent is captured accordingly.


Step 7: Fill Other details 

Pointers: 

  • Users are required to enter two more details after selecting the product, i.e: ‘Father’s name' & ‘Profession’ , however Father’s name is only asked from folks who are non CKYC verified. 
  • User must select one profession to move forward. 


Step 8: Add bank account details 

Pointers: 

  • Users are required to enter a bank account of their choice mandatorily to complete MF Onboarding. User can use this to make investments in Mutual funds, in future they even have the choice to add more banks. 
  1. Note: You can find the detailed guide here - https://appreciateplatform.atlassian.net/wiki/spaces/PT/pages/700776456/2.0MFAdd+bank+flow?atlOrigin=eyJpIjoiNGMwZDA1N2 M0YzRhNDM2ZThjMDU4NWUyOTZkNGEyMzciLCJwIjoiYyJ9 
  • At this stage, if the user is CKYC verified, their account for Mutual funds is created and then are ready to start investing, provided they give ‘Nominee consent’ during first time purchase.

CKYC verified flow: 

Pointers: 

  • Users when they land on ‘MF dashboard’ they see ‘You’re ready to Invest' (meaning their account with MF is created, if it had not been created, then the banner would be = Account setup in progress) In the ready to invest Banner with a CTA that redirects the customer to the ‘Popular funds Page’. The banner will be shown till they have not made a successful Investment. 
  • Users are required to give nominee consent during the first time purchase. 


CKYC NON Verified Flow: 

Pointers: 

  • Users right after successful bank account verification, are redirected to submit Signature photo, complete Aadhar digilocker verification and Aadhar E-sign. After submitting the application, they are required to wait 24 hours to get the status from the KRA 
  • Upon acceptance, their account is created and they are read to start investing, if not, their account faces end of journey for Mutual funds. Note: You can find the detailed here - https://appreciateplatform.atlassian.net/wiki/spaces/PT/pages/700612661/2.0MFOnboarding#Round-2Create-KYCRequest 


Cross sell U.S Stocks and Complete Onboarding for the same 

Figma - Onboarding 2.0 


If the user wishes to now onboard for ‘U.S Stocks’ they can continue the same by completing the following steps: 


  • Fill other details (mother’s name, educational qualifications) 
  • VKYC (If NTB) 
  • Selfie and signature (If ETB) 
  • Sim-binding 
  • YBL Aadhar SDK