We offer 4 key products to fulfil the needs of our customers:
Goals: Goal of the product is to enable novice customers to invest and grow their money without having to learn about the stock market or finance. This product is fundamentally long term focussed and should work just as well with minimal engagement from users as well as with high engagement. We encourage customers to set up SIPs for key life milestones and help them achieve those.
Trade: Trade is focused on investing in individual securities as well as fractions (stocks, ETFs, bonds, and other securities that we will continue to introduce in the future). We also waive the fee if the user invites a new customer to Appreciate.
Change investing: Once a user enables change investing, we will track their spending on their saved credit / debit cards or bank accounts and then round up their transactions. We will invest the rounded up amount in their US stock portfolio - all seamlessly. Small change can add up to a large portfolio over time.
Build - Coming Soon: We will offer ways for you to use your investments and savings to meet your financial goals, including accessing credit, protecting your family and even earning better rewards for your savings. Stay tuned for more...